Chichester Copywriter Good marketing starts with good words

Chichester Copywriter – Read all about it!

Hello, my name is Katy Lassetter and I have more than 15 years of experience as a creative copywriter. I dabbled with the pen from an early age but first seriously entertained the notion of professional copywriting while studying Communication at Bournemouth University.

An introduction to SEO…

Within six months of graduating, I landed a job as an online copywriter at a Search Engine Optimisation (SEO) agency. There, I learned the wonders of SEO and wondrous it is. Any website optimised correctly for search engines has a fantastic impact on your brand, sales and business success.

Marketing for a global publisher…

It was my dream to work in publishing so I took my SEO copywriting skills to global publisher John Wiley & Sons. There, I furthered my marketing experience as part of a large team, got to know the publishing industry and rubbed some SEO expertise off on colleagues along the way. I also developed an interest in social media marketing – a breath of fresh air but a far leap for the marketing traditionalists! I was fascinated that channels like Facebook and Twitter were being used as the latest communication tools to create brand awareness and I wanted to know much more.

Chichester Copywriter is born…

When I became a freelance copywriter at the start of the 2009 recession some thought I was crazy but I had a plan! I worked with a local web design and development agency for three years. In my various roles, ranging from professional copywriter to digital marketing consultant with a whole lot of proposal writing and project management along the way, I introduced many Chichester businesses to the world of social media marketing.

Now, I combine copywriting, SEO web copywriting, social media marketing and digital marketing consultancy to quench the creative thirst that started my writing journey. Using experience working for businesses small and large, and with several agencies over the years, I offer freelance marketing services to those that need successful marketing to feed a successful business.

Get in touch today by calling 01243 533421 or emailing

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