The importance of proofreading

Chichester Copywriter’s services are not just limited to professional copywriting for websites and other marketing communications. Our services also include Search Engine Optimisation, social media advice, Google Adwords Account Management and marketing consultation and proofreading.

You may not think that you require the services of a copywriter but writing about yourself and your products is often the hardest things to do, and an outside perspective is invaluable. The same applies to proofreading, it’s really difficult for us to scan our own work for errors, whether they’re typos, spelling or grammatical mistakes, the eye of the writer usually sees what it expects to see and so personal errors are often hidden.

All professionals should consider using the services of a proofreader to check their marketing communications to ensure that messages about products and services are accurate and represent the brand well. Any mistakes in marketing copy could easily make your company look unprofessional and even lead to confusion through miscommunication.

Chichester Copywriter was recently called on to proofread for the University of Cambridge who needed help with a series of corporate communications they were producing for schools. Chichester Copywriter ran a scrutinising eye over the copy and reported back the errors she found via email. The client was really impressed with the speed and accuracy of the service and Design Manager, Sarah Robson at University of Cambridge International Examinations commented: “Chichester Copywriter is thorough, fast and professional to work with.”

Do you need help with your copywriting or do you need some professional proofreading before publication or print? Get in contact with Chichester Copywriter at:Katy@ChichesterCopywriter.co.uk.